X Games Energy
Point-of-Sale & Advertising More
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Our challenge was to design an in-store floor display and door cling that would generate brand awareness, recognition and buzz around the X Games Energy drink product launch.
The explosion of activity bursting from the can at the top of the display captures the extreme energy of both the product itself and the X Games. Oversized product shots, action photography and consistent use of key brand visuals and colors continue the association and encourage brand recognition. The door cling speaks to both the brand’s quiet confidence and its energy with a single “bursting” product hero shot.
The explosion of activity bursting from the can at the top of the display captures the extreme energy of both the product itself and the X Games. Oversized product shots, action photography and consistent use of key brand visuals and colors continue the association and encourage brand recognition. The door cling speaks to both the brand’s quiet confidence and its energy with a single “bursting” product hero shot.